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Target Population
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Constituents
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Geographic Location
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Samples of Expected Outcomes
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Knowledge base
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General population
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General population including schools, churches, city and government officials, clergy, teachers, tourism and business leaders, professional and labor organizations, etc.
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Las Terrenas, urban and rural.
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- Distribute 10,000 pieces of literature,
including one in every home and business with an electric meter.
- Run 1,000 radio and TV spots
- Distribute 1,000 t-shirts
- Build 3 billboards
- Place a poster in each classroom.
- Sponsor special campaigns with
competitive awards for churches and schools.
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Skill sets
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Up to 150 community reps.
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City and government officials, clergy, teachers, tourism and business leaders, professional and labor organizations, etc.
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Las Terrenas, urban and rural.
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- Graduate 150 in basic training.
- Graduate 100 in intermediate training.
- Graduate 50 in advance training.
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Action plans
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50 leaders
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Same as above.
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Las Terrenas, urban and rural.
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- A local government action plan.
- A business action plan.
- Action plans for churches, schools and
civic organizations.
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